customer validation

How we support Lean Startup

As we work mostly for Startups we always align our work with the process they face in search of product-market fit. Lean Startup and Customer Development are common practices used by our clients. Our understanding of these practices make StarterSquad stand out against traditional digital agencies and software developers. We understand the process and rhythm… Read more →


Life in a Startup Incubator (part 1)

As of September this year, SwipeGuide, a StarterSquad project, entered the Pressure Cooker program at Startup Incubator Utrecht Inc in the Netherlands. SwipeGuide is a platform that enables you to create, share and use visual step-by-step instructions on mobile devices. You can check out to learn more about the startup. In this blogpost, I… Read more →

Daan Assen with SwipeGuide at Utrecht Inc